Course Overview: Build the strategy, data literacy, and leadership skills needed to recruit the next generation of artists, designers, and creative thinkers. Enrollment leadership at an art and design college requires a distinctive combination of skills. Directors must understand institutional strategy, shifting student markets, portfolio-based admission, financial aid, recruitment operations, creative communities, and the changing value proposition of an arts education, all while guiding a team through the demands of an annual admissions cycle. Leading Enrollment at Art & Design Colleges is a nine-month virtual course created specifically for new and emerging enrollment leaders working in art and design higher education. Each session is timed to the admissions calendar, helping participants respond to the challenges directly in front of them while preparing strategically for what comes next. The course combines practical instruction, peer conversation, and insights from enrollment leaders across the field. Participants will leave with stronger leadership skills, a more sophisticated understanding of enrollment data, and a practical framework for developing an enrollment strategy suited to their institution’s mission, students, programs, and resources. What You'll Learn: By the end of the course, participants will be better prepared to: Build an enrollment strategy aligned with institutional mission and capacity Interpret funnel, yield, and market data with greater confidence Communicate enrollment conditions clearly to senior leaders Lead admissions teams through the full recruitment cycle Collaborate effectively with faculty and cross-campus partners Develop stronger recruitment, yield, and summer-transition strategies Evaluate affordability and financial-aid concerns Identify emerging enrollment risks and opportunities Conduct a productive post-cycle assessment Develop an actionable enrollment plan for 2027–28 Course Format: 9 Live Virtual Sessions, one per month October-June. Designed to align with the responsibilities of each portion of the admissions cycle, each session will review current challenges and preparation for the next month. Courses are taught by a former Enrollment Leader and also include guest visits from different current/former Director/Dean/VPs from a different art and design institutions. Participants who complete all 9 sessions will receive one complimentary individual advising session with course leader or any session guest (subject to availability) after the completion of the course to assist in developing their 2027-28 (arranged individually prior to August 1, 2027). Who Should Enroll: This course is designed for: New enrollment directors and vice presidents Admissions directors preparing for broader enrollment leadership Associate and assistant directors moving into senior roles Enrollment leaders who are new to art and design higher education Experienced directors seeking a structured opportunity to reassess their practice Professionals leading enrollment at small, specialized, or mission-driven creative institutions Because examples and discussions will focus specifically on art and design education, participants will be able to engage with colleagues who understand the distinctive opportunities and pressures of this sector.